MARS IWAI BLUE LABEL 750ML

Mars Iwai Blue Label is an approachable Japanese blended whisky from Mars Shinshu Distillery in Nagano, Japan, named in honor of whisky pioneer Kiichiro Iwai. It’s a blend that draws inspiration from American bourbon styles but combines that influence with Japanese craftsmanship and alpine finesse.

Description

1. Type: Blended Japanese whisky made with a mash bill that’s heavy on corn (about 70–75 %) balanced by malted barley.
2. Alcohol: 40% ABV (80 proof) — typical for everyday sipping or cocktail use.
3. Aging: Matured about 2–5 years in ex‑bourbon barrels, which helps impart sweet, mellow oak character while preserving lively spirit notes.
4. Color: Pale to medium amber from barrel influence.
5. Aroma: Gentle, floral‑tinged nose with hints of cinnamon, brûléed sugar, orchard fruit (like pear/quince), and soft vanilla.
6. Palate: Smooth and easy‑drinking with a balance of vanilla, caramel, menthol/menthol‑fresh notes, oak, bitter orange, and a touch of tea‑like nuance.
7. Finish: Medium‑length with mellow oak warmth, subtle sweetness, and light spice.

Style & Use

This expression is approachable and versatile — great neat or on the rocks for casual sipping, and a popular choice for classic cocktails such as a Japanese highball, Old Fashioned, or whiskey sour because of its gentle sweetness and compatible structure.